Windows Tries Again
September 19, 2008 | 1 Comment
It wasn’t too long ago that I mentioned Microsoft was launching a new ad campaign with Jerry Seinfeld. Yesterday they announced they were moving into “phase two” of the campaign. It was all media spin trying to hide the fact that the $300 million marketing blitz failed horribly because no one really knew what Microsoft was trying to do. The first of the new ads started showing up online today. While it is better than the Seinfeld ads, it’s still not really all that great. As Gruber puts it:
Pathetic. So sad. This campaign (which is utterly unconnected to the Seinfeld spots) might as well be titled “Please stop making fun of Windows, Apple.”
What do you think? Is this one better than the last set? Drop one in the comments.
Update: This link is too funny not to share. AppleInsider reports that Microsoft can’t even use their own software to create their ad campaign. I guess they’re not only out of touch with their customers but their product as well. Oh well.
Bill Gates and Jerry Seinfeld… why?
September 4, 2008 | 5 Comments
Ok, so I don’t even know what to do with this. Jerry Seinfeld was tipped to be the new spokesperson for Microsoft. I guess they wanted to combat the very clever Mac vs. PC ads that Apple has been running for a few years now. I like Jerry Seinfeld, I even liked the HP commercial he did last summer, but this… well, let’s just say I don’t have a clue what the point is nor how it’s supposed to sell Windows. In fact, I don’t really know what to say about it. I’m kind of dumbfounded that such a large, and at times brilliant, company could think this made sense:
Maybe I’m not seeing this right. Maybe my Apple love has blinded me. Maybe. What do you think? Does this commercial make a bit of sense to you? Let me know in the comments.
Via MacUser.